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Data Doesn’t Lie — And Neither Did Our Valuation

23andMe didn’t just sell a company, They sold a dataset

Data Doesn’t Lie — And Neither Did Our Valuation
Just last month, Gulp Data estimated that 23andMe’s genetic and phenotypic data assets were worth $289 million, despite growing bankruptcy concerns and a plummeting stock price. (Link to post)

Yesterday, the market confirmed our thesis.
Regeneron has acquired 23andMe for $256 million, nearly mirroring our data asset valuation — a remarkable affirmation of the real-world value tied up in well-structured, privacy-consented datasets.

Let’s be clear: this wasn’t a biotech acquisition. It was a data acquisition.

Here’s why that matters:

✅ Data Assets Hold Value, Even in Distress
23andMe’s operational performance faltered, but the data it collected — from over 14 million users — remained highly valuable. That’s what Regeneron paid for.

✅ Valuation Drives Strategic Outcomes
Gulp’s estimate spotlighted what many missed: data can retain — or exceed — enterprise value, especially when companies are facing liquidity events like M&A, asset sales, or even bankruptcy.

✅ Privacy-Protected, Monetizable Data Is a Strategic Asset
Regeneron committed to maintaining 23andMe’s privacy framework and subjecting the deal to a privacy ombudsman review. This reinforces that governance and trust are key components of data value.

What This Means for You
If you're not currently valuing your data — whether you're scaling, fundraising, or exploring an exit — you're leaving strategic and financial value on the table.

About Gulp Data
Gulp Data is a pioneering data valuation and collateralization platform that helps businesses unlock the financial potential of their data. By leveraging market comps, machine intelligence, and proprietary methodologies, Gulp Data enables companies to assess and utilize data as a strategic asset in transactions, lending, and corporate finance.

For media inquiries, please contact: Maxine Lorenzo. [email protected]. +1 (360) 215-5317.

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