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Gulp Data Estimates 23andMe’s Data Assets to Be Worth $289 Million Amid Bankruptcy Concerns

Gulp Data, a leader in data valuation and collateralization, estimates that the market comparable value of 23andMe’s data assets is approximately $289 million. This valuation comes as concerns mount over the fate of the company’s vast genetic database following its financial struggles.

23andMe, a pioneer in consumer genetic testing, has built an extensive dataset containing valuable genomic and health-related information. However, as recent reports highlight, the company's financial instability raises questions about how these assets might be treated in a potential bankruptcy scenario. While consumer genetic data is highly sensitive, it remains a lucrative asset class in high demand among biotech firms, pharmaceutical companies, and research institutions.

“Data is one of the most valuable assets a company owns, yet its worth is often overlooked or misunderstood,” said Lauren Cascio, co-founder of Gulp Data. “Our valuations leverage market comps, proprietary pricing models, and machine intelligence to determine fair market value for data assets. While we haven’t seen 23andMe’s actual data, our estimate is based on a blended model derived from comparable market data, including subscription pricing and one-time sale revenue. Despite the company’s financial troubles, its dataset likely remains a highly valuable and monetizable resource.”

Gulp Data specializes in assessing, pricing, and monetizing data assets for businesses, investors, and lenders. The company’s platform enables organizations to use data as collateral, underwrite data assets, and monetize data, bringing transparency to the data economy and allowing enterprises to extract financial value from their information holdings.

As the situation with 23andMe develops, Gulp Data continues to advocate for greater recognition of data as a legitimate balance sheet asset. Companies that fail to accurately assess and protect their data assets risk undervaluing one of their most significant sources of potential revenue.

About Gulp Data
Gulp Data is a pioneering data valuation and collateralization platform that helps businesses unlock the financial potential of their data. By leveraging market comps, machine intelligence, and proprietary methodologies, Gulp Data enables companies to assess and utilize data as a strategic asset in transactions, lending, and corporate finance.

For media inquiries, please contact: Maxine Lorenzo. [email protected]. +1 (360) 215-5317.

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